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Стратегии Конкурентных Действий

Author

Listed:
  • Рубин Ю. Б.

    (МФПУ «Синергия»)

Abstract

В статье раскрывается общее теоретическое определение стратегии конкурентных действий. Описаны стратегические группы конкурентных действий, обозначены контуры стратегического уровня менеджмента конкурентных действий, приведена классификация типов и видов конкурентных стратегий. В отношении каждого вида конкурентных стратегий указаны преимущества и недостатки стратегии, основные условия применения.

Suggested Citation

  • Рубин Ю. Б., 2014. "Стратегии Конкурентных Действий," Современная конкуренция, CyberLeninka;Общество с ограниченной ответственностью «Синергия ПРЕСС», issue 4 (46), pages 101-143.
    • Handle: RePEc:scn:030872:15668774
    as

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    File URL: http://cyberleninka.ru/article/n/strategii-konkurentnyh-deystviy-1
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