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Особенность Феномена «Торговая Инновация»

Author

Listed:
  • СМОЛОВЩИКОВА НАДЕЖДА ВАСИЛЬЕВНА

    (Ульяновский государственный университет)

Abstract

В статье обосновывается необходимость разграничения терминов «инновация в промышленности» и «инновация в торговле». Рассмотрен основной критерий отличия в предложенных понятиях «потребительская ценность». Сформулировано определение термина «торговая инновация».

Suggested Citation

  • Смоловщикова Надежда Васильевна, 2011. "Особенность Феномена «Торговая Инновация»," Creative Economy Креативная экономика, CyberLeninka;Общество с ограниченной ответственностью Издательство «Креативная экономика», issue 6, pages 63-66.
    • Handle: RePEc:scn:016458:16636092
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