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Жизненный Цикл Туристических Направлений И Их Конкурентоспособность

Author

Listed:
  • Латыпова Э. Н.

    (аспирант Московского Государственного Университета Инженерной Экологии)

Abstract

В статье предложены определения туристического направления и его конкурентоспособности. Предложены и перечислены показатели оценки конкурентоспособности для туриста и для туроператора. Рассмотрен жизненный цикл туристической территории. Предложена схема жизненного цикла туристического направления и обоснована важность определения его этапов при принятии стратегических решений о формировании и продвижении туристического продукта предприятия. In article definitions of a tourist destination and its competitiveness are offered. Indicators of an estimation of competitiveness of a tourist destination for the tourist and for the touroperator are offered. Life cycle of tourist territory is considered. The scheme of life cycle of a tourist destination is offered. Importance of definition of the life cycle stages at carrying out of strategic decisions on formation and promotion of a tourist product is proved.

Suggested Citation

  • Латыпова Э. Н., 2011. "Жизненный Цикл Туристических Направлений И Их Конкурентоспособность," Управление экономическими системами: электроннный научный журнал, CyberLeninka;Негосударственное образовательное учреждение высшего профессионального образования Кисловодский институт экономики и права, issue 32, pages 1-49.
    • Handle: RePEc:scn:007255:14879554
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