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Особенности Спонсорской Деятельности В Сфере Услуг Современной России

Author

Listed:
  • Антропова Екатерина Вячеславовна

    (СПбГУСЭ)

Abstract

В статье рассмотрены основные виды спонсорства, даны методические рекомендации по применению спонсорства коммерческой фирмой с акцентом на соотношение целей организации и соответствующих видов спонсорства сферы услуг.

Suggested Citation

  • Антропова Екатерина Вячеславовна, 2011. "Особенности Спонсорской Деятельности В Сфере Услуг Современной России," Teoriya i praktika servisa: ehkonomika, sotsial'naya sfera, tekhnologii Теория и практика сервиса: экономика, социальная сфера, технологии, CyberLeninka;Федеральное государственное бюджетное образовательное учреждение высшего образования «Санкт-Петербургский государственный экономический университет (СПбГЭУ)», issue 3 (9), pages 121-130.
    • Handle: RePEc:scn:006400:13933851
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