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Алгоритм Принятия Решения О Приобретении Франшизы

Author

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  • Котляров И. Д.

    (Санкт-Петербургского государственного инженерно-экономического университета)

Abstract

Построен алгоритм принятия решения о приобретении франшизы начинающим предпринимателем в ситуации выбора между присоединением к франчайзинговой сети и основанием компании под собственной торговой маркой.

Suggested Citation

  • Котляров И. Д., 2007. "Алгоритм Принятия Решения О Приобретении Франшизы," Известия Дальневосточного федерального университета. Экономика и управление, CyberLeninka;Федеральное государственное автономное образовательное учреждение высшего профессионального образования «Дальневосточный федеральный университет», issue 3, pages 43-50.
  • Handle: RePEc:scn:004657:14045094
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