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Eco-Marketing Tendencies Of Hotel Industry Development – Component Of The European Integration Process In Ukraine

Author

Listed:
  • Olha DANILOVA

    (Chernivtsi Yuriy Fedkovych National University, Ukraine)

  • Nataly ZABLOTOVSKA

    (Chernivtsi Yuriy Fedkovych National University, Ukraine)

  • Inna PASHANIUK

    (Chernivtsi Yuriy Fedkovych National University, Ukraine)

Abstract

Eco-marketing trends of hotel industry development are examined. Major factors that effected on the appearance of eco-hotels are disclosed, as well as eco-hotel environmental and economic benefits are discussed. Classification of both eco-hotels and organizations involved in eco-certification is suggested. Problems and prospects of eco-hotel development in Ukraine are analyzed.Journal: The USV Annals of Economics and Public Administration

Suggested Citation

  • Olha DANILOVA & Nataly ZABLOTOVSKA & Inna PASHANIUK, 2017. "Eco-Marketing Tendencies Of Hotel Industry Development – Component Of The European Integration Process In Ukraine," The USV Annals of Economics and Public Administration, Stefan cel Mare University of Suceava, Romania, Faculty of Economics and Public Administration, vol. 17(1(25)), pages 72-78, June.
    • Handle: RePEc:scm:usvaep:v:17:y:2017:i:1(25):p:72-78
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