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Business Simulation Games: The Hong Kong Experience

Author

Listed:
  • Jimmy Chang
  • Mary Lee
  • Kwan-ling Ng
  • Ka-Leung Moon

Abstract

This article describes the results of a survey of 93 final-year degree students concerning their views toward using Thavikulwat's DEAL: A Business Gaming Simulation. The focus is on students' perception of the usefulness of using computer simulation as a learning tool in a strategic management course. Certain comparison was made with other similar studies in Australia and the United States. Highlights of positive as well as much less possible comments from local students on business games were also stressed.

Suggested Citation

  • Jimmy Chang & Mary Lee & Kwan-ling Ng & Ka-Leung Moon, 2003. "Business Simulation Games: The Hong Kong Experience," Simulation & Gaming, , vol. 34(3), pages 367-376, September.
    • Handle: RePEc:sae:simgam:v:34:y:2003:i:3:p:367-376
    DOI: 10.1177/1046878103255877
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