Greening the Workplace: Exploring the Dynamics of Environmental Knowledge, Individual Green Values, Supervisory Support, and Green Behavior in IT Organizations

The escalating urgency for sustainable practices within organizations, particularly in the information technology (IT) sector, highlights the need for a comprehensive understanding of the factors that influence green behavior among employees. This study investigates the intricate interrelationships between environmental knowledge, individual green values, supervisory support and green behavior within IT organizations. Data was collected from 230 IT professionals based in Chennai, India, through an online survey and analyzed using partial least squares structural equation modeling (PLS-SEM). The results revealed significant positive relationship between environmental knowledge and green behavior, as well as between individual green values and green behavior, indicating that employees who possess greater environmental knowledge and stronger personal green values are more inclined to participate in ecological responsible practices in the workplace. Additionally, the study identified supervisory support as a critical moderator, enhancing the positive effects of both environmental knowledge and individual green values on green behavior. This finding emphasizes the importance of supportive leadership in building a sustainable culture within organizations. The study concludes that aligning organizational values with individual green values and providing strong supervisory support can effectively encourage employees to adopt eco-friendly practices. These insights contribute to the field of green human resource management and offer practical guidance for IT organizations to enhance their sustainability initiatives. Future research should explore the long-term effects of these factors and investigate how diverse organizational contexts influence green behavior.