IDEAS home Printed from https://ideas.repec.org/a/sae/fbbsrw/v14y2025i4p413-424.html
   My bibliography  Save this article

Leveraging the Shift in the Geocultural Landscape Towards Internationalizing Cultural Entrepreneurship

Author

Listed:
  • Nurlykhan Aljanova
  • Sneh Shakti
  • Nurbakyt Bokebayev

Abstract

This article examines how geocultural shifts provide new opportunities for internationalizing cultural entrepreneurship, using the case study of a unique international action company from Kazakhstan. Founded in 2000, Nomad Stunts has risen to international prominence, collaborating with leading studios across Hollywood, Bollywood and other major film industries. This study investigates how could geocultural shifts influence creative entrepreneurship and its internationalization? The findings highlight how geocultural changes—such as shifting production hubs and expanding global networks—enabled the company to transform local expertise in equestrian stunts, acrobatics and other disciplines into an internationally recognized brand. The research also reveals the critical role of discipline, resilience and versatility in the company’s growth and underscores the significance of combining cultural authenticity with global standards. This study contributes to understanding how creative enterprises can capitalize on geocultural changes to enhance their competitive advantage and international presence.

Suggested Citation

  • Nurlykhan Aljanova & Sneh Shakti & Nurbakyt Bokebayev, 2025. "Leveraging the Shift in the Geocultural Landscape Towards Internationalizing Cultural Entrepreneurship," FIIB Business Review, , vol. 14(4), pages 413-424, August.
    • Handle: RePEc:sae:fbbsrw:v:14:y:2025:i:4:p:413-424
    DOI: 10.1177/23197145251313833
    as

    Download full text from publisher

    File URL: https://journals.sagepub.com/doi/10.1177/23197145251313833
    Download Restriction: no
    File URL: https://libkey.io/10.1177/23197145251313833?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    More about this item

    Keywords

    ;
    ;
    ;
    ;
    ;
    ;
    ;

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:sae:fbbsrw:v:14:y:2025:i:4:p:413-424. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: SAGE Publications (email available below). General contact details of provider: .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.