Fintech and responsibility: Buy-now-pay-later arrangements
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DOI: 10.1177/03128962211032448
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- Gopinath G & Kirubakaran Jayaprakasam, 2026. "Beyond the checkout: what shapes the BNPL narrative for young consumers in India?," Journal of Financial Services Marketing, Palgrave Macmillan, vol. 31(1), pages 1-14, March.
- Vijay Amrit Raj & Alok Kumar Rai, 2025. "Why stay loyal? Exploring the role of consumption values, satisfaction, and alternative attractiveness in buy now pay later services," Journal of Financial Services Marketing, Palgrave Macmillan, vol. 30(2), pages 1-15, June.
- Mukherjee, Shreya, 2025. "Factors impeding buy now, pay later (BNPL) adoption in India: A mixed-method approach," Journal of Retailing and Consumer Services, Elsevier, vol. 87(C).
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Keywords
; ; ; ; ; ;JEL classification:
- G53 - Financial Economics - - Household Finance - - - Financial Literacy
- D14 - Microeconomics - - Household Behavior - - - Household Saving; Personal Finance
- G51 - Financial Economics - - Household Finance - - - Household Savings, Borrowing, Debt, and Wealth
- G41 - Financial Economics - - Behavioral Finance - - - Role and Effects of Psychological, Emotional, Social, and Cognitive Factors on Decision Making in Financial Markets
- G18 - Financial Economics - - General Financial Markets - - - Government Policy and Regulation
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