IDEAS home Printed from
   My bibliography  Save this article

A Growing Dilemma Of Tourism Diffusion And Sustainability: Wows And Woes For Bangladesh Eco-Tourism!


  • Shoeb-Ur-Rahman, Muhammad

    () (Department of Business Administration, Green University of Bangladesh, Bangladesh, India)

  • Binte Shahid, Rokeya

    (Department of Business Administration, Green University of Bangladesh, Bangladesh, India)


Tourism is one of the emerging and fastest growing industries in the world today. It is well said that every twelve tourists creates a new job. Current study discusses the diffusive nature of tourism that demands an inclusion of the concept “sustainability” which in turn creates the impression for “ecotourism”. Afterward the study tries to find out ecotourism possibility to explore and potential challenges with special context of Bangladesh tourism industry. The concept of ecotourism adds the concern for environment as well as socio-economic status. Ecotourism must be promoted for sustainable development by establishing a durable productive base that allows the local inhabitants and ecotourism service providers to enjoy rising standards of living and environmental conservation. This paper provides an idea of how different tourism destinations, especially ecotourism become an effective tool for the sustainable development in Bangladesh. Secondary data were used to address the objectives in this study. However, some marketing strategies are pointed out as recommendations based on which several action programs could be taken for establishing as well as standardizing Bangladesh as an eye-catching ecotourism destination.

Suggested Citation

  • Shoeb-Ur-Rahman, Muhammad & Binte Shahid, Rokeya, 2012. "A Growing Dilemma Of Tourism Diffusion And Sustainability: Wows And Woes For Bangladesh Eco-Tourism!," UTMS Journal of Economics, University of Tourism and Management, Skopje, Macedonia, vol. 3(1), pages 57-69.
  • Handle: RePEc:ris:utmsje:0049

    Download full text from publisher

    File URL:
    File Function: Full text
    Download Restriction: no

    More about this item


    Tourism diffusion; sustainability; eco-tourism; Bangladesh; wows; woes;

    JEL classification:

    • L83 - Industrial Organization - - Industry Studies: Services - - - Sports; Gambling; Restaurants; Recreation; Tourism
    • N55 - Economic History - - Agriculture, Natural Resources, Environment and Extractive Industries - - - Asia including Middle East
    • O13 - Economic Development, Innovation, Technological Change, and Growth - - Economic Development - - - Agriculture; Natural Resources; Environment; Other Primary Products


    Access and download statistics


    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:ris:utmsje:0049. See general information about how to correct material in RePEc.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (Prof. Zoran Ivanovic, PhD). General contact details of provider: .

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service hosted by the Research Division of the Federal Reserve Bank of St. Louis . RePEc uses bibliographic data supplied by the respective publishers.