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Impact of Sustainable Tourism Development on the Economy: Case Study Kosovo

Author

Listed:
  • Halil Bajrami

    (Faculty of Law, University of Mitrovica “Isa Boletini”, Mitrovica, Republic of Kosovo)

  • Bashkim Bellaqa

    (Faculty of Economics,University of Mitrovica “Isa Boletini”, Mitrovica, Republic of Kosovo)

Abstract

Today, tourism is becoming more and more the main economic branch by generating financial income and creating new job opportunities. The purpose of this paper is to study the development of tourism in Kosovo and specifically, through it aims to make a modest contribution to solving a better model of sustainable tourism development in Kosovo. In order to fulfill the purpose of the study, with the aim being the acquaintance of theoretical aspects related to the sustainability problems of tourism development as well as the analysis and comparison of data related to tourism.Kosovo's tourism economy today faces many problems, one of that being the identification of a genuine tourism product development strategy, as wellas the use of marketing strategies, which will orient towards the sustainable development of tourism. In times of market economy, unfavorable fiscal policies in Kosovo often become an obstacle to the development of tour operators, even when they have the capacity and potential for development. Kosovo's tourism economy, in particular, and the economic sector in general are ruled by small and medium operators of the economy, with large economic operators being in the midst of privatization, it is required tofind a favorable sector strategy which in long-term period will ensure the sustainability of tour operators, offering a diversified tourism product.

Suggested Citation

  • Halil Bajrami & Bashkim Bellaqa, 2020. "Impact of Sustainable Tourism Development on the Economy: Case Study Kosovo," International Journal of Finance & Banking Studies, Center for the Strategic Studies in Business and Finance, vol. 9(3), pages 112-120, July.
  • Handle: RePEc:rbs:ijfbss:v:9:y:2020:i:3:p:112-120
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