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Multilingual lyrics and cultural shifts: A case study of Isixhosa pop music

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  • Anele Gobodwana

    (UNISA)

Abstract

South Africa (SA) is known for its multilingualism, with 12 official languages for teaching and learning. Bi/multilingual SA allows people to speak any language of their choice when speaking, and in most educational spaces, English is still hegemony (Gobodwana, 2023). Due to human mobility for greener pastures, this study intends to examine the linguistic shifts and changes that occur over time. The projects will focus primarily on young individuals with linguistic changes in input in that language. A qualitative method will investigate the influence of language shift in multilingual cultures on South African adolescents. The interviews were done with youth between the ages of 18 and 35. It is believed that if a society experiences psychological transformation, the language of songs may shift due to accessibility across the human space. These lyrics investigated are those of the isiXhosa language (one of the African Indigenous languages). Key Words:izaci& amaqhalo, language change, Xhosa-culture, isiXhosa, Bi/multilingualism

Suggested Citation

  • Anele Gobodwana, 2025. "Multilingual lyrics and cultural shifts: A case study of Isixhosa pop music," International Journal of Research in Business and Social Science (2147-4478), Center for the Strategic Studies in Business and Finance, vol. 14(6), pages 193-203, August.
    • Handle: RePEc:rbs:ijbrss:v:14:y:2025:i:6:p:193-203
    DOI: 10.20525/ijrbs.v14i6.4038
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    1. Patton, Andrew J, 2001. "Modelling Time-Varying Exchange Rate Dependence Using the Conditional Copula," University of California at San Diego, Economics Working Paper Series qt01q7j1s2, Department of Economics, UC San Diego.
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