IDEAS home Printed from https://ideas.repec.org/a/rau/journl/v16y2021i2p106-115.html
   My bibliography  Save this article

The Fast Forward Reshape Of The Hospitality Industry In Times Of Global Crisis: A Hilton Hotels’ Perspective

Author

Listed:
  • Silvia Patricia Dodu

    (Romanian American-University, Bucharest)

  • Maria Michelle Ioana Zamfir
  • Florenta Larisa Ile

Abstract

This paper analyzes the challenging aspects of the crisis generated by the Covid-19 pandemic in the hospitality industry, being demonstrated through a Hilton study case on the company’s nimble actions upon external obstacles. The pandemic shut down almost overnight the world’s economy and confronted the hospitality industry with an unprecedented challenge and all the strategies used to flatten the curve have led to the temporary closure of accommodation units and the urgent need to adapt to the new way of travel. Thus, the future of hospitality will be based on remodeling every aspect from transport to services and even design elements. This study reveals that only businesses that have the capacity to reinvent themselves and adapt to new customer expectations will be able to withstand these changes.

Suggested Citation

  • Silvia Patricia Dodu & Maria Michelle Ioana Zamfir & Florenta Larisa Ile, 2021. "The Fast Forward Reshape Of The Hospitality Industry In Times Of Global Crisis: A Hilton Hotels’ Perspective," Romanian Economic Business Review, Romanian-American University, vol. 16(2), pages 106-115, June.
    • Handle: RePEc:rau:journl:v:16:y:2021:i:2:p:106-115
    as

    Download full text from publisher

    File URL: http://www.rebe.rau.ro/RePEc/rau/journl/SU21/REBE-SU21-A9.pdf
    Download Restriction: no
    ---><---

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:rau:journl:v:16:y:2021:i:2:p:106-115. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Alex Tabusca (email available below). General contact details of provider: https://edirc.repec.org/data/ferauro.html .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.