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Compétitivité et stratégies agro-industrielles dans la filière viande bovine européenne en constitution

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  • Jean-François Soufflet

Abstract

[fre] Dans la filière bovine française, les grands groupes suivent une stratégie dans laquelle le développement de sites industriels, (abattage, découpe), la différenciation des produits (découpe industrielle, élaboration industrielle de produits carnés), la liaison privilégiée avec les groupes de grande distribution et la néorestauration jouent un rôle prépondérant. La dernière étape de la constitution du marché européen ouvre les frontières aux pièces et aux produits carnés, jusqu'ici bloqués dans les espaces nationaux. Quel sera l'impact de cette modification de la concurrence dans l'aval des unités industrielles ? [eng] In the French cattle and beef marketing system, the big slaughtering groups lead a strategy in which the main componants are : creating industrial units, innovation in products, preferential relations with the main groups of distribution, and new forms of restauration. The last stage in the constitution of the great european market open frontiers to pieces of meat, and industrial products, wich where initially confined in the national spaces. Then, what may be the new competition between industrial units at an european level ?

Suggested Citation

  • Jean-François Soufflet, 1990. "Compétitivité et stratégies agro-industrielles dans la filière viande bovine européenne en constitution," Économie rurale, Programme National Persée, vol. 197(1), pages 42-48.
  • Handle: RePEc:prs:recoru:ecoru_0013-0559_1990_num_197_1_4060
    DOI: 10.3406/ecoru.1990.4060
    Note: DOI:10.3406/ecoru.1990.4060
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