Společenská zodpovědnost (Corporate Social Responsibility) jako jeden z rysů firem v nové ekonomice
The firms approach in the new economics to your activities comprehensively. The maximization of the firm´s value and the continuous corporate social responsibility are themost important goals of the firms. The corporate social responsibility is the important characteristic of the new economy. Itmeans the connection of the economic interests with the responsibility for the employees and for the environment. The firms connect actively their economic interests to the public convenience of their activity. The responsibility for the cooperation with the non government organisations (NGOs) has connection with the corporate social responsibility. The NGOs are oriented to the cooperation with the firms too. They develop the deversified financing of their activities. The cooperationwith the firms influences positively the efficiency of the NGOs. It is the double-faced profitable movement having the effects for the development of the regions.
Volume (Year): 2008 (2008)
Issue (Month): 5 ()
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