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A study on relevance of demographic factors in investment decisions

Author

Listed:
  • N. GEETHA
  • M. RAMESH

Abstract

This study attempts to find out the significance of demographic factors of population such as gender, age, education, occupation, income, savings and family size over several elements of investment decisions like priorities based on characteristics of investments, period of investment, reach of information source, frequency of investment and analytical abilities. The study was made by conducting a survey in Nagapattinam district of Tamilnadu, South India and the statistical inferences were deduced using computer software tools. The study reveals that the demographic factors have a significant influence over some of the investment decision elements and insignificant in others elements too. The study also discloses a general view of investors perception over various investment avenues.

Suggested Citation

  • N. Geetha & M. Ramesh, 2012. "A study on relevance of demographic factors in investment decisions," Perspectives of Innovation in Economics and Business (PIEB), Prague Development Center, vol. 10(1), pages 14-27, May.
    • Handle: RePEc:pdc:jrpieb:v:10:y:2012:i:1:p:14-27
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    Citations

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    Cited by:

    1. Patrick Rausch & Michał Suchanek, 2021. "Socioeconomic Factors Influencing the Prosumer’s Investment Decision on Solar Power," Energies, MDPI, vol. 14(21), pages 1-10, November.
    2. Tomola Marshal Obamuyi, 2013. "Factors Influencing Investment Decisions In Capital Market: A Study Of Individual Investors In Nigeria," Organizations and Markets in Emerging Economies, Faculty of Economics, Vilnius University, vol. 4(1).
    3. Omotuyole Isiaka Ambali & Toritseju Begho, 2021. "Examining the relationship between farmers' perceived trust and investment preferences," Journal of International Development, John Wiley & Sons, Ltd., vol. 33(8), pages 1290-1303, November.

    More about this item

    Keywords

    Investment; demographic factors; investment decision process; physical investments; financial investments; return on investments; risk;
    All these keywords.

    JEL classification:

    • G11 - Financial Economics - - General Financial Markets - - - Portfolio Choice; Investment Decisions
    • J10 - Labor and Demographic Economics - - Demographic Economics - - - General

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