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Possibilities of Customer’s Loyalty in Tourism Industry

Author

Listed:
  • Ioniþã Roxana-Mihaela

    (Universitatea Creºtinã „Dimitrie Cantemir” Bucuresti)

Abstract

Increasing the quality of tourism services must be established as a priority for owners and resorts under management increased competition Powerful tourism market of our country. Competition has become increasingly close in recent years, so providing an optimum quality-price may contribute to attracting an increasing number of tourists and the retention of existing.

Suggested Citation

  • Ioniþã Roxana-Mihaela, 2012. "Possibilities of Customer’s Loyalty in Tourism Industry," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, vol. 0(2), pages 762-765, Decembre.
    • Handle: RePEc:ovi:oviste:v:xii:y:2012:i:2:p:762-765
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    File URL: http://stec.univ-ovidius.ro/html/anale/ENG/cuprins%20rezumate/volum2012p2v2.pdf
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    More about this item

    Keywords

    quality; tourism; services; loyalty; customer;
    All these keywords.

    JEL classification:

    • L83 - Industrial Organization - - Industry Studies: Services - - - Sports; Gambling; Restaurants; Recreation; Tourism

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