IDEAS home Printed from https://ideas.repec.org/a/oup/jcomle/v4y2008i3p655-662..html
   My bibliography  Save this article

Are “Online Markets” Real And Relevant? From The Monster-Hotjobs Merger To The Google-Doubleclick Merger

Author

Listed:
  • Bruce Abramson

Abstract

This article examines two Internet merger investigations from 2001 and 2007 to answer the question of whether there is such a thing as a distinct “Internet market,” and if so, how an antitrust analysis of such a market should differ from parallel analyses applied to more conventional markets. A quick comparison of two Internet advertising mergers from different stages of the Internet's existence demonstrates two things. First, as the novelty of the Internet wears off, online merger analysis looks increasingly like offline merger analysis. Second, most of the things that make online mergers interesting have little to do with competition law.

Suggested Citation

  • Bruce Abramson, 2008. "Are “Online Markets” Real And Relevant? From The Monster-Hotjobs Merger To The Google-Doubleclick Merger," Journal of Competition Law and Economics, Oxford University Press, vol. 4(3), pages 655-662.
    • Handle: RePEc:oup:jcomle:v:4:y:2008:i:3:p:655-662.
    as

    Download full text from publisher

    File URL: http://hdl.handle.net/10.1093/joclec/nhn026
    Download Restriction: Access to full text is restricted to subscribers.
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    More about this item

    JEL classification:

    • L49 - Industrial Organization - - Antitrust Issues and Policies - - - Other

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:oup:jcomle:v:4:y:2008:i:3:p:655-662.. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Oxford University Press (email available below). General contact details of provider: https://academic.oup.com/jcle .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.