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Are Top-Managers Persuasive: a Case Study of Russian and Foreign Top-Managers Disclosures


  • Yuliya S. Vorotnikova
  • Eugene Y. Prigorov

    (Tyumen State Oil and Gaz University, Russia
    Tyumen State Oil and Gaz University, Russia)


The article presents the analysis of persuasiveness category, which has been studied in speeches of Russian and foreign companies’ leaders, as this category is regarded to be a manipulative means of personnel motivation or demotivation. The research findings are explained from the point of historical background of business development in analyzed cultures.

Suggested Citation

  • Yuliya S. Vorotnikova & Eugene Y. Prigorov, 2013. "Are Top-Managers Persuasive: a Case Study of Russian and Foreign Top-Managers Disclosures," Journal of Applied Management and Investments, Department of Business Administration and Corporate Security, International Humanitarian University, vol. 2(2), pages 109-115.
  • Handle: RePEc:ods:journl:v:2:y:2013:i:2:p:109-115

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