Knowledge transfer between internationalised SMEs
This work aims to investigate how international marketing strategies are based and maybe in some cases are actually heavily dependent on the capacity to form and enhance skills in design, engineering and production activities, and on the propensity to invest more resources in R&D activities as well as in activities that are more strictly speaking production based (manufacturing). This study has the objective of examining the influence of the structure and composition of a technological SME’s international alliance portfolio to gain a better understanding of the way in which the transfer of knowledge takes place between elements of the same company that has localized production and research activities in different foreign markets.
Volume (Year): 1 (2012)
Issue (Month): 1 ()
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