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Regional Differences in Fan Preferences for Minor League Hockey: The AHL

  • Rodney J. Paul
  • Robert Chatt

Regional differences in fan preferences for minor league hockey in the United States are explored using simple linear regression models. The top-level minor league for the NHL, the American Hockey League (AHL), was studied for the 2008-09 season. Key attributes with respect to attendance are studied for hockey including population, income per capita, promotions, scoring, and winning percentage. In addition, a key socio-economic variable, fighting is also investigated. Major differences are found for fan preferences across geographic regions in relation to population, income per capita, a variety of promotions, and team success. In addition, fan reaction to fighting tends to differ greatly by region, with it having a positive effect in the Mid-Atlantic (East Division) and Western (West Division) regions, but having a negative and significant effect in the New England-area (Atlantic division).

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Article provided by New York State Economics Association (NYSEA) in its journal New York Economic Review.

Volume (Year): 42 (2011)
Issue (Month): 1 ()
Pages: 63-73

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Handle: RePEc:nye:nyervw:v:42:y:2011:i:1:p:63-73
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  1. McDonald, Mark & Rascher, Daniel, 2000. "Does Bat Day Make Cents? The Effect of Promotions on the Demand for Major League Baseball," MPRA Paper 25739, University Library of Munich, Germany.
  2. Daniel, Rascher & Matt, Brown & Mark, Nagel & Chad, McEvoy, 2009. "Where did National Hockey League Fans go During the 2004-2005 Lockout?: An Analysis of Economic Competition Between Leagues," MPRA Paper 25804, University Library of Munich, Germany.
  3. Rodney J. Paul, 2003. "Variations in NHL Attendance," American Journal of Economics and Sociology, Wiley Blackwell, vol. 62(2), pages 345-364, 04.
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