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Benchmarking In Management Of Human Resources

Author

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  • MARIANA USHEVA

    (South-West University "Neofit Rilski", Blagoevgrad, Bulgaria)

Abstract

The article discusses the possibilities of HR-marketing as a tool for enhancement of the competitiveness of company's human resources in a dynamic business environment. The levels of HR-benchmarking related to solving the problems are highlighted and analyzed.

Suggested Citation

  • Mariana Usheva, 2013. "Benchmarking In Management Of Human Resources," Entrepreneurship, Faculty of Economics, SOUTH-WEST UNIVERSITY "NEOFIT RILSKI", BLAGOEVGRAD, vol. 1(1&2), pages 21-32.
  • Handle: RePEc:neo:epjour:v:1:y:2013:i:1&2:p:21-32
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    File URL: http://ep.swu.bg/images/pdfarticles/2013pdf/BENCHMARKING%20IN%20MANAGEMENT%20OF%20HUMAN%20RESOURCES.pdf
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    File URL: http://ep.swu.bg/index.php/archive/2013/2013-issue-1-2/7-benchmarking-in-management-of-human-resources
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