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What Brings Fans to the Ball Park? Evidence from New York Yankees' and Philadelphia Phillies' Financial Records

Author

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  • David G. Surdam

    (University of Northern Iowa)

Abstract

The New York Yankees’ and Philadelphia Phillies’ financial records provide gate receipts for several seasons. From this data, I estimate non-price determinants of demand for individual games. The day of the week, quality of the opposition, and special events were the key determinants of demand. Fans in the 1930s preferred absolute to relative quality in the visiting team. Although this approach does not allow for estimation of the price elasticity of demand, the approach enables us to consider the stability of demand factors.

Suggested Citation

  • David G. Surdam, 2009. "What Brings Fans to the Ball Park? Evidence from New York Yankees' and Philadelphia Phillies' Financial Records," Journal of Economic Insight, Missouri Valley Economic Association, vol. 35(1), pages 35-47.
  • Handle: RePEc:mve:journl:v:35:y:2009:i:1:p:35-47
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    Cited by:

    1. Ryśnik Jakub, 2019. "Identification and Evaluation of Factors Influencing Sports Fan Attendance at International Events: Volleyball Case Study," Turyzm / Tourism, Sciendo, vol. 29(2), pages 123-135, December.
    2. Misael Martinez & Jonathan Willner, 2017. "Competitive Balance and Consumer Demand in the English Football League," Applied Finance and Accounting, Redfame publishing, vol. 3(2), pages 49-60, August.

    More about this item

    JEL classification:

    • L83 - Industrial Organization - - Industry Studies: Services - - - Sports; Gambling; Restaurants; Recreation; Tourism
    • N82 - Economic History - - Micro-Business History - - - U.S.; Canada: 1913-

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