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Consumer Expectations and the Demand for Legal Gambling

Author

Listed:
  • Jason Zimmerman

    (South Dakota State University)

Abstract

Analysis of data from the 1999 Gambling Impact and Behavior Study reveals the existence of two types of gamblers: those for whom winning money is an important motivation to gamble, and those who gamble primarily for entertainment. Gamblers motivated by the hope of financial success exhibit significantly greater demand for a variety of gambling services than leisure players. These results suggest the need for better consumer education about the mathematics of gambling.

Suggested Citation

  • Jason Zimmerman, 2005. "Consumer Expectations and the Demand for Legal Gambling," Journal of Economic Insight, Missouri Valley Economic Association, vol. 31(1), pages 41-54.
    • Handle: RePEc:mve:journl:v:31:y:2005:i:1:p:41-54
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    More about this item

    JEL classification:

    • L83 - Industrial Organization - - Industry Studies: Services - - - Sports; Gambling; Restaurants; Recreation; Tourism

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