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Development Solutions for the EU Food Market: Fucntional Foods

Author

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  • Alexandru Burda

Abstract

Faced with significant changes and mutations at consumer level, the EU food market finds itself in a position in which it has to function by rules that could be considered “non-specific”. From a traditionally inelastic market, it has gradually become a consumer market on which the producers have to innovate constantly in order to meet the demands of the consumers who are in search of new foods, which would have new properties and would satisfy superior needs. Therefore, diversifying one’s assortment of goods is key to the producers’ survival, and the functional foods are one of the ways chosen to this end.

Suggested Citation

  • Alexandru Burda, 2014. "Development Solutions for the EU Food Market: Fucntional Foods," Knowledge Horizons - Economics, Faculty of Finance, Banking and Accountancy Bucharest,"Dimitrie Cantemir" Christian University Bucharest, vol. 6(4), pages 14-16, December.
    • Handle: RePEc:khe:journl:v:6:y:2014:i:4:p:14-16
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