IDEAS home Printed from
   My bibliography  Save this article

Vendor bidding on online auctions


  • Kate Tokeley



This article examines the legal protection of consumers from vendor bidding on New Zealand online auctions sites. The current lack of legal control over online vendor bidding is contrasted with the more restrictive legal position taken in respect of vendor bidding in traditional auctions. The article argues that online vendor bidding is misleading in nature and harmful to consumers. It argues that the law is justified in intervening in order to prevent or discourage the practice. Suggestions are made for a multilayered legal approach to the problem. Copyright Springer Science+Business Media, LLC 2007

Suggested Citation

  • Kate Tokeley, 2007. "Vendor bidding on online auctions," Journal of Consumer Policy, Springer, vol. 30(2), pages 137-150, June.
  • Handle: RePEc:kap:jcopol:v:30:y:2007:i:2:p:137-150
    DOI: 10.1007/s10603-007-9033-6

    Download full text from publisher

    File URL:
    Download Restriction: Access to full text is restricted to subscribers.

    As the access to this document is restricted, you may want to search for a different version of it.


    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:kap:jcopol:v:30:y:2007:i:2:p:137-150. See general information about how to correct material in RePEc.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (Sonal Shukla) or (Rebekah McClure). General contact details of provider: .

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service hosted by the Research Division of the Federal Reserve Bank of St. Louis . RePEc uses bibliographic data supplied by the respective publishers.