Managerial Problems of Rural Manufacturers (A Study with Reference to Nanded District)

Small-scale industries play a strategic role in the progress of a country. These industries, by and large, represent a stage in economic transition from traditional to modern technology. The transitional nature of this process is reflected in the diversity of these industries. Some small-scale units use simple skills and machinery, while many other units use modern and sophisticated technology. The challenge of economic growth is to accelerate the productivity of agriculture and industry by improving their techniques of production. So far as industries are concerned, this will involve the adoption of a progressively superior technology, particularly in semi-urban and rural areas. It has been concluded that, rural manufacturers in India are facing a number of problems in financial, labour, marketing, technical, general management area. This is the impact of New Economic Policy. In 1991, Government of India launched economic reforms. Dimensions of entrepreneurship were changed after economic reforms brought in India. It is a well-known fact that India’s real resource advantages are entrepreneurship, intellectual capital and knowledge workers. So, only the new dimensions of rural entrepreneurship can adjust the changing situations. It is very necessary that government should take a serious cognizance of the issue. Similarly it is also necessary that the rural manufacturers should change their approaches and mindsets and become self sufficient to cope with the changing environment.