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Harnessing Natural Language Processing (NLP) to Enhance Search Engine Performance

Author

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  • S K Sathya Hari Prasad
  • M Lavan

Abstract

In the digital era characterized by an abundance of online information, efficient search engine tools are pivotal for navigating this vast ocean of content. Natural Language Processing (NLP), an offshoot of Artificial Intelligence, has emerged as a transformative force revolutionizing search engine, ensuring greater accuracy and efficacy in delivering search results. By Empowering Search Engines with NLP: NLP goes beyond the conventional keyword matching technique to unravel the genuine intent behind user queries, even when they are ambiguous or contain typos. Picture searching for the "best pizza near me" and receiving customized results tailored to your specific preferences, encompassing crust type, toppings, and individual dietary restrictions. Thanks to NLP, this is now within reach as it extracts the latent meaning concealed within apparently straightforward queries.

Suggested Citation

  • S K Sathya Hari Prasad & M Lavan, 2024. "Harnessing Natural Language Processing (NLP) to Enhance Search Engine Performance," International Journal of Scientific Research in Computer Science, Engineering and Information Technology, International Journal of Scientific Research in Computer Science, Engineering and Information Technology, vol. 10(6), pages 495-499, November.
    • Handle: RePEc:jbh:ijsrcs:v10:y2024:i6:id:439
    DOI: 10.32628/CSEIT2410442
    Note: Article URL: https://ijsrcseit.com/home/article/view/CSEIT2410442
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