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Corporate Planning Using Simulation

Author

Listed:
  • Cornelis A. de Kluyver

    (University of Canterbury, Christchurch 1, New Zealand)

  • Graeme M. McNally

    (University of Canterbury, Christchurch 1, New Zealand)

Abstract

This article reports the development and implementation of a corporate simulation model for Canterbury Timber Products Ltd., a medium-sized New Zealand company producing a variety of medium density wood-board products for both domestic and export markets. Issues relevant to the development and implementation of the model are discussed, and benefits emanating from improved planning are identified.

Suggested Citation

  • Cornelis A. de Kluyver & Graeme M. McNally, 1980. "Corporate Planning Using Simulation," Interfaces, INFORMS, vol. 10(3), pages 1-8, June.
    • Handle: RePEc:inm:orinte:v:10:y:1980:i:3:p:1-8
    DOI: 10.1287/inte.10.3.1
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    Keywords

    planning; corporate: simulation;

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