Cognitive Mapping Decision Support for the Design of Web-Based Learning Environments

There is much interest in the study of online learning in higher education. Student beliefs towards online learning may influence intentions and ultimately performance. Many studies have flaws in their research design and fall short in providing useful insight for decision making. In this regard, the need for developing practical e-learning implementation framework(s) is crucial. The main objective of this study is to employ the cognitive map technique to causal relationships among belief factors, and investigating various impact chains via simulations. The authors identify optimal e-learning design and implementation, while a partial least squares approach was performed to validate the proposed research model anchored in the Technology Acceptance Model. A survey was carried out and data were collected from 102 respondents. The proposed research model was tested and subsequent cognitive mapping simulations were performed. This study provides designers, instructors and decision makers an approach by which they can identify relevant factors for design, implementation and maintenance.