IDEAS home Printed from https://ideas.repec.org/a/igg/jsds00/v8y2017i3p78-98.html
   My bibliography  Save this article

Strategy, Decision Making, and Cognition: An Integrative Perspective

Author

Listed:
  • Radha Appan

    (Department of Information Systems, Cleveland State University, Cleveland, OH, USA)

  • Dorcia E. Bolton

    (Department of Marketing, Cleveland State University, Cleveland, OH, USA)

  • Sreedhar Madhavaram

    (Department of Marketing, Cleveland State University, Cleveland, OH, USA)

Abstract

Reflecting the dis-equilibrium provoking, ongoing process nature of competition, the role of management in firms has evolved from determining quantity and implementing production function to recognizing, understanding, creating, selecting, implementing, and modifying strategies. The quest for competitive advantages compels firms to continuously engage in strategy and related activities. Given that decision making and cognition are two, somewhat implicit and highly intertwined, concepts that are central to strategy, this research responds to the call for integrating developments in cognition to make strategic decision making more impactful. Therefore, given that cognition (1) is seen as a missing link for strategic management and (2) can impact strategic decision making, this research integrates the perspectives from strategy, decision making, and cognition to develop a framework that can shed light on how firms can succeed in their quest for competitive advantages. The paper concludes with a discussion of the contributions and the corresponding implications for research and practice.

Suggested Citation

  • Radha Appan & Dorcia E. Bolton & Sreedhar Madhavaram, 2017. "Strategy, Decision Making, and Cognition: An Integrative Perspective," International Journal of Strategic Decision Sciences (IJSDS), IGI Global, vol. 8(3), pages 78-98, July.
    • Handle: RePEc:igg:jsds00:v:8:y:2017:i:3:p:78-98
    as

    Download full text from publisher

    File URL: http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/IJSDS.2017070104
    Download Restriction: no
    ---><---

    More about this item

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:igg:jsds00:v:8:y:2017:i:3:p:78-98. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Journal Editor (email available below). General contact details of provider: https://www.igi-global.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.