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Approaches of TRIZ Application in Malaysian Academic and Industry


  • Zulhasni bin Abdul Rahim

    (Universiti Teknologi Malaysia, Kuala Lumpur, Malaysia)

  • Nooh bin Abu Bakar

    (Malaysian-Japanese Institute of Innovation and Technology (MJIIT) Universiti Teknologi Malaysia, Kuala Lumpur, Malaysia)


This paper explores the approaches between academic and industry in adopting TRIZ into their respective organization. The study used PRICE2 project management perspective as a baseline to analyze how TRIZ is adopted as project throughout starting-up phase, initiation phase, managing phase and closing phase. A survey is deployed to 153 practitioners from various organization and 45 valid responses were received through email. The results showed that the majority agree that formal planning, tangible measures, expert support, organization formal support, knowledge sharing is among of important elements in adopting TRIZ as project management requirement. The findings showed that common approach is important to synergies innovation improvement for academic and industry in adopting TRIZ method. The limitation of the study is the type of analysis used that leads to a recommendation to adopt new approach or complex data analysis. This may add more value in exploring the adoption of TRIZ in academic and industry, or additional scope of different type organization.

Suggested Citation

  • Zulhasni bin Abdul Rahim & Nooh bin Abu Bakar, 2016. "Approaches of TRIZ Application in Malaysian Academic and Industry," International Journal of Knowledge-Based Organizations (IJKBO), IGI Global, vol. 6(4), pages 39-49, October.
  • Handle: RePEc:igg:jkbo00:v:6:y:2016:i:4:p:39-49

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