IDEAS home Printed from https://ideas.repec.org/a/igg/jismd0/v16y2025i1p1-26.html
   My bibliography  Save this article

Innovation in Curriculum System for Communication Majors Based on New Media Technology and Big Data Analytics

Author

Listed:
  • Xiaofei Chen

    (Université de Montpellier Paul Valéry, France)

Abstract

This study explores curriculum innovation for communication majors, focusing on the integration of new media technology and big data analytics. As industry demands for interdisciplinary talents rise, current communication curricula often fall behind. This research proposes a restructured curriculum based on the “Three-Dimensional Integration” principle, combining knowledge, skills, and application, and leveraging the OBE (Outcome-Based Education) and CDIO (Conceive-Design-Implement-Operate) frameworks. Survey data from 3,200 students across six universities shows that the proposed curriculum enhances students' technical skills and employability. Challenges identified include an imbalance between technological and communication competencies, limited data ethics education, and unequal distribution of educational resources. The study provides both theoretical and practical insights, offering a reference for institutions aiming to align communication programs with the evolving needs of the digital media era.

Suggested Citation

  • Xiaofei Chen, 2025. "Innovation in Curriculum System for Communication Majors Based on New Media Technology and Big Data Analytics," International Journal of Information System Modeling and Design (IJISMD), IGI Global Scientific Publishing, vol. 16(1), pages 1-26, January.
    • Handle: RePEc:igg:jismd0:v:16:y:2025:i:1:p:1-26
    as

    Download full text from publisher

    File URL: https://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/IJISMD.391367
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Nandini Kannan & Debasis Kundu & P. Nair & R. C. Tripathi, 2010. "The generalized exponential cure rate model with covariates," Journal of Applied Statistics, Taylor & Francis Journals, vol. 37(10), pages 1625-1636.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Shubham Agnihotri & Sanjay Kumar Singh & Umesh Singh, 2025. "Bayesian inferences and prediction of exponentiated exponential distribution based on multiple interval censored data," Computational Statistics, Springer, vol. 40(5), pages 2635-2655, June.
    2. S. Mirhosseini & M. Amini & D. Kundu & A. Dolati, 2015. "On a new absolutely continuous bivariate generalized exponential distribution," Statistical Methods & Applications, Springer;Società Italiana di Statistica, vol. 24(1), pages 61-83, March.
    3. Muhammad H Tahir & Gauss M. Cordeiro, 2016. "Compounding of distributions: a survey and new generalized classes," Journal of Statistical Distributions and Applications, Springer, vol. 3(1), pages 1-35, December.
    4. Debasis Kundu & Rameshwar Gupta, 2011. "Absolute continuous bivariate generalized exponential distribution," AStA Advances in Statistical Analysis, Springer;German Statistical Society, vol. 95(2), pages 169-185, June.
    5. Saralees Nadarajah, 2011. "The exponentiated exponential distribution: a survey," AStA Advances in Statistical Analysis, Springer;German Statistical Society, vol. 95(3), pages 219-251, September.
    6. Lemonte, Artur J., 2013. "A new exponential-type distribution with constant, decreasing, increasing, upside-down bathtub and bathtub-shaped failure rate function," Computational Statistics & Data Analysis, Elsevier, vol. 62(C), pages 149-170.
    7. Jorge Alberto Achcar & Em�lio Augusto Coelho-Barros & Josmar Mazucheli, 2013. "Block and Basu bivariate lifetime distribution in the presence of cure fraction," Journal of Applied Statistics, Taylor & Francis Journals, vol. 40(9), pages 1864-1874, September.
    8. Miroslav Ristić & Debasis Kundu, 2015. "Marshall-Olkin generalized exponential distribution," METRON, Springer;Sapienza Università di Roma, vol. 73(3), pages 317-333, December.
    9. Suvra Pal & Souvik Roy, 2021. "On the estimation of destructive cure rate model: A new study with exponentially weighted Poisson competing risks," Statistica Neerlandica, Netherlands Society for Statistics and Operations Research, vol. 75(3), pages 324-342, August.

    More about this item

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:igg:jismd0:v:16:y:2025:i:1:p:1-26. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Journal Editor (email available below). General contact details of provider: https://www.igi-global.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.