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Social Media in Bulgarian Higher Education: An Exploratory Survey

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  • Rositsa Doneva

    (University of Plovdiv Paisii Hilendarski, Plovdiv, Bulgaria)

  • Silvia Gaftandzhieva

    (University of Plovdiv Paisii Hilendarski, Plovdiv, Bulgaria)

Abstract

Although many teachers are sceptical and think that the use of social media can disengage students and lead to lower results, we have witnessed increasingly widespread use of social networks in the educational environment. In recent years, there is also a trend towards more formal acceptance of the role of these networks in higher education by participants in the educational process. The study presented in this paper is intended to seek clarity on the development of this trend in Bulgaria. On the one hand, it aims to assess the extent to which the use of social networking for educational purposes shall be formally accepted by the two main groups of participants in the educational process (students and teachers) and to what degree it is still informal. On the other hand, the study explores specific areas of the use of social networking in higher education, with an emphasis on their efficacy.

Suggested Citation

  • Rositsa Doneva & Silvia Gaftandzhieva, 2017. "Social Media in Bulgarian Higher Education: An Exploratory Survey," International Journal of Human Capital and Information Technology Professionals (IJHCITP), IGI Global, vol. 8(4), pages 67-83, October.
  • Handle: RePEc:igg:jhcitp:v:8:y:2017:i:4:p:67-83
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