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An Investigation into the Adoption of Electronic Commerce among Saudi Arabian SMEs

Author

Listed:
  • Sabah Abdullah Al-Somali

    (Aston University, UK)

  • Roya Gholami

    (Aston University, UK)

  • Ben Clegg

    (Aston University, UK)

Abstract

Despite the proliferation of e-commerce adoption by SMEs and the world-wide growth of e-commerce, in general there is a paucity of empirical studies that examine the adoption of e-commerce by SMEs in the Middle East. In this paper, the authors provide insights into the salient e-commerce adoption issues by focusing on Saudi Arabian SMEs. This research was designed using a qualitative approach through in-depth case studies selected from firms in Saudi Arabia. The findings contribute toward a better conceptual and practical understanding of the main factors driving SMEs to adopt e-commerce. The authors find that the level of e-commerce implementation has yet to mature and customer readiness for Internet shopping must improve before e-commerce reaches the levels of maturity seen in other regions of the world. This study highlights directions for future inquiry and implications for information and technology managers and policymakers in developing Arab nations.

Suggested Citation

  • Sabah Abdullah Al-Somali & Roya Gholami & Ben Clegg, 2011. "An Investigation into the Adoption of Electronic Commerce among Saudi Arabian SMEs," Journal of Electronic Commerce in Organizations (JECO), IGI Global, vol. 9(2), pages 41-65, April.
    • Handle: RePEc:igg:jeco00:v:9:y:2011:i:2:p:41-65
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    Cited by:

    1. Robert Jeyakumar Nathan & Vijay Victor & Chin Lay Gan & Sebastian Kot, 2019. "Electronic commerce for home-based businesses in emerging and developed economy," Eurasian Business Review, Springer;Eurasia Business and Economics Society, vol. 9(4), pages 463-483, December.

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