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An integrated ANP and Dempster-Shafer's theory (DST) model for distribution channel selection strategy

Author

Listed:
  • Antima Sikder
  • Sujan Mondal
  • Ankita Ray

Abstract

The purpose of this research is to investigate the distribution channel strategies adopted by original equipment manufacturers (OEMs) in the remanufacturing industry. The aim is to identify the best distribution channel alternative for OEMs based on various selection factors. The authors utilised the Analytic Network Process-based Dempster-Shafer's model as the main methodology for selecting the most suitable distribution channel for OEMs in remanufacturing. The approach involves analysing and evaluating eight distribution channel alternatives and considering multiple channel selection factors. The research findings demonstrated the effectiveness of the selected approach in identifying the optimal distribution channel for OEMs in the remanufacturing industry. The results also highlighted the robustness of the experimental findings. The utilisation of the Analytic Network Process-based Dempster-Shafer's model adds originality to the research. The identified optimal distribution channel may help OEMs effectively meet customers' demands and enhance their overall remanufacturing operations.

Suggested Citation

  • Antima Sikder & Sujan Mondal & Ankita Ray, 2024. "An integrated ANP and Dempster-Shafer's theory (DST) model for distribution channel selection strategy," International Journal of Applied Management Science, Inderscience Enterprises Ltd, vol. 16(1), pages 1-27.
  • Handle: RePEc:ids:injams:v:16:y:2024:i:1:p:1-27
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