IDEAS home Printed from https://ideas.repec.org/a/ids/ijnvor/v11y2012i3-4p212-224.html
   My bibliography  Save this article

How to maintain the sustainability of an e-commerce firm? From the perspective of social network

Author

Listed:
  • Ting Shao
  • Zhenyu Liu

Abstract

This paper examines the essence that can help maintain the sustainability of an e-commerce firm from the perspective of social network. We develop a comprehensive theory, using Penrose's (1959) resource-capability-firm's growth framework as an integrative theoretical hook to link separate perspectives from network structure, network resource, and firm's sustainability. Then, this paper proposes three hypotheses related to network resource and sustainability. Striving for higher network centrality, more complete membership and more diverse tie modalities, in addition exploiting the resources smartly can serve as sources of sustainability. Finally, it takes case studies of Alibaba to test the hypotheses for how to maintain the sustainability of an e-commerce firm.

Suggested Citation

  • Ting Shao & Zhenyu Liu, 2012. "How to maintain the sustainability of an e-commerce firm? From the perspective of social network," International Journal of Networking and Virtual Organisations, Inderscience Enterprises Ltd, vol. 11(3/4), pages 212-224.
    • Handle: RePEc:ids:ijnvor:v:11:y:2012:i:3/4:p:212-224
    as

    Download full text from publisher

    File URL: http://www.inderscience.com/link.php?id=48906
    Download Restriction: Access to full text is restricted to subscribers.
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Judit Oláh & Nicodemus Kitukutha & Hossam Haddad & Miklós Pakurár & Domicián Máté & József Popp, 2018. "Achieving Sustainable E-Commerce in Environmental, Social and Economic Dimensions by Taking Possible Trade-Offs," Sustainability, MDPI, vol. 11(1), pages 1-22, December.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:ids:ijnvor:v:11:y:2012:i:3/4:p:212-224. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Sarah Parker (email available below). General contact details of provider: http://www.inderscience.com/browse/index.php?journalID=22 .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.