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Gendered tapes: a study into vocational choice influencers and impactors

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  • Mamta Mohapatra

Abstract

The present study seeks to identify and compare the major influencers in shaping vocational choices and their impact on Generation X and Y in making career choices. An open ended questionnaire was used to elicit information on different vocational choice indicators. Data were collected from 125 Indian as well as foreign nationals belonging majorly to Generation X and Generation Y age groups. Results were analysed using a qualitative methodology and demarcating major recurring themes and categories. The study looks into how current workplace beliefs of gender, self image and ability are shaped by past influencers and dominant metaphors from early experiences. Knowledge about such influencers helps shed light into how individuals arrive at current beliefs. The dominant impactors, gendered messages and categorisations which emerged are analysed to see their implications to vocational choices and organisational life. The understanding of these gendered role messages is paramount in helping create more equitable workplaces.

Suggested Citation

  • Mamta Mohapatra, 2017. "Gendered tapes: a study into vocational choice influencers and impactors," International Journal of Management Practice, Inderscience Enterprises Ltd, vol. 10(2), pages 189-202.
    • Handle: RePEc:ids:ijmpra:v:10:y:2017:i:2:p:189-202
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