Capabilities configurational method for organisations' sustainability: antecedents and consequences

A VUCA market needs a dynamic strategy, and a strategy needs a capabilities system with a corresponding capabilities configurational method (CCM) that transforms the organisation's set of processes and routines with the intention to cope with sustainability. Thus, we propose a conceptual CCM based on a complex adaptive system paradigm. We use method theories and deductive reasoning to explain relationships among the three dimensions of a complex adaptative system with an influence within the CCM, customer value, and organisation sustainability: external environment, organisational entrepreneurial mindset, and agents with their managerial capabilities. This research advances theoretical knowledge in the organisational capabilities-driven framework by offering a conceptual configurational method and practical implications. We demonstrated that the CCM facilitates the organisation's coherence, agility, innovation, processes, and routines transformation and maximises the value offered to customers and stakeholders.