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Assessing the effectiveness of green loans in promoting eco-friendly practices among women borrowers

Author

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  • R. Naveen Kumar
  • A. John William
  • V. Yuvaraj
  • R. Pavithra
  • M. Janani

Abstract

Green banking is a holistic approach to sustainability in banking, encompassing social, environmental, and economic aspects. It includes online banking, unique accounts, and eco-friendly loan options. This shift involves internal changes within financial institutions, assessing environmental impact before financial backing. Green banks are ethical, environmentally responsible, socially conscious, or sustainable. Banks are now recognising the risks associated with environmental practices and are actively collaborating with stakeholders to assess clients' investments, recognising the importance of green banking in mitigating these risks within the banking sector. The study analysed 76 participants in green loan borrowing, categorising them into low- and high-risk groups based on credibility. It provides insights into financial institutions' support for women borrowers, highlighting their benefits, challenges, and satisfaction levels, and recommending improvements for sustainable finance.

Suggested Citation

  • R. Naveen Kumar & A. John William & V. Yuvaraj & R. Pavithra & M. Janani, 2026. "Assessing the effectiveness of green loans in promoting eco-friendly practices among women borrowers," International Journal of Indian Culture and Business Management, Inderscience Enterprises Ltd, vol. 38(1), pages 94-111.
    • Handle: RePEc:ids:ijicbm:v:38:y:2026:i:1:p:94-111
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