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Towards the transformation of technological platforms' business models: the Uber example

Author

Listed:
  • Nabyla Daidj
  • Thierry Delécolle
  • Cédric Diridollou

Abstract

This research aims to understand whether and how dynamic capabilities play a key role in the transformation of platforms' business models. The analysis is based on the case of Uber, a major company in the sharing-economy transportation market. It is shown that this company is characterised by a dynamic business model, whose evolution comprises three phases corresponding to the dynamic capabilities' framework: the sensing phase (value creation), the seizing phase (iterative creation of the business model itself) and the transformation phase. A simple platform for connecting drivers and private individuals at the time of its creation, Uber is now a multi-sided technological platform, putting data at the centre of its value creation model.

Suggested Citation

  • Nabyla Daidj & Thierry Delécolle & Cédric Diridollou, 2022. "Towards the transformation of technological platforms' business models: the Uber example," International Journal of Entrepreneurship and Small Business, Inderscience Enterprises Ltd, vol. 47(2/3), pages 269-283.
    • Handle: RePEc:ids:ijesbu:v:47:y:2022:i:2/3:p:269-283
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