Cyber connections: exploring sociotechnical stress, social bonding, and the dynamics of social media on wellbeing in the digital age

This study investigates the intricate relationships between social capital, well-being, and employees' social media usage in professional and personal contexts, exploring how sociotechnical stress moderates these dynamics. Utilising partial least squares structural equation modelling (PLS-SEM) with data from 1,002 employees across Pakistani public and private organisations, the research reveals that social media use significantly enhances individual well-being by leveraging social capital. The findings demonstrate that social media's impact extends beyond mere communication, serving as a critical mechanism for personal fulfilment and organisational engagement. By providing a comprehensive analysis of social media's multifaceted influences, the study offers profound theoretical insights and practical implications for understanding employee well-being in the digital workplace, ultimately highlighting the transformative potential of socio-digital interactions.