IDEAS home Printed from https://ideas.repec.org/a/ids/ijbisy/v9y2012i3p295-327.html
   My bibliography  Save this article

An empirical analysis of consumers' protection toward e-commerce transactions in Malaysia

Author

Listed:
  • Manivannan Senthil Velmurugan

Abstract

Security, privacy and trust issues have become a major concern for vendors and consumers due the growth of the internet and the complex nature of e-commerce. This study investigates the challenges of security, privacy, trust and integrity and their influence of consumers' protection toward e-commerce transactions in Malaysia. The results show that out of ten variables, six variables are at significant level (p < 0.05) which are authentication, cookies, browsers, consumer perceived control, personal integrity and organisational integrity. The remaining four variables which are encryption, protection, http and consumer trust are not significant. Based upon the research findings, recommendations, limitations, future of study and conclusions are drawn which include a proposition of a way forward in addressing consumers' protection in e-commerce in Malaysia.

Suggested Citation

  • Manivannan Senthil Velmurugan, 2012. "An empirical analysis of consumers' protection toward e-commerce transactions in Malaysia," International Journal of Business Information Systems, Inderscience Enterprises Ltd, vol. 9(3), pages 295-327.
    • Handle: RePEc:ids:ijbisy:v:9:y:2012:i:3:p:295-327
    as

    Download full text from publisher

    File URL: http://www.inderscience.com/link.php?id=45720
    Download Restriction: Access to full text is restricted to subscribers.
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:ids:ijbisy:v:9:y:2012:i:3:p:295-327. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Sarah Parker (email available below). General contact details of provider: http://www.inderscience.com/browse/index.php?journalID=172 .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.