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Evaluating sustainability practices in terms of stakeholders' satisfaction

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  • Shirish Sangle
  • P. Ram Babu

Abstract

Businesses have voluntarily adopted environmental strategies to go beyond compliance. This can be attributed to: a) business community's realisation that environmental investments have the potential to improve business performance and b) pressure from multiple stakeholder groups. In order to improve business relations with the stakeholders, business needs to identify these stakeholder groups and also understand their environmental concerns across the entire life cycle of the product. The first part of this paper deals with relevant theory and introduces a framework to analyse significant environmental stakeholder groups and their influence across its entire life cycle on corporate behaviour. The second part of the paper presents a system approach to improve stakeholders' satisfaction and further develops a model based on Analytic Hierarchy Process (AHP) to measure stakeholders' satisfaction. The results are discussed through a case of a steel manufacturing unit in India. The paper closes with a discussion of research implications.

Suggested Citation

  • Shirish Sangle & P. Ram Babu, 2007. "Evaluating sustainability practices in terms of stakeholders' satisfaction," International Journal of Business Governance and Ethics, Inderscience Enterprises Ltd, vol. 3(1), pages 56-76.
    • Handle: RePEc:ids:ijbget:v:3:y:2007:i:1:p:56-76
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    Cited by:

    1. Marius Banke & Stephanie Lenger & Christiane Pott, 2022. "ESG Ratings in the Corporate Reporting of DAX40 Companies in Germany: Effects on Market Participants," Sustainability, MDPI, vol. 14(15), pages 1-21, August.
    2. Tariq Javed & Fareyha Said, 2022. "Business Response to Natural Disaster Mitigation (Covid-19): A Case From Pakistan," SAGE Open, , vol. 12(1), pages 21582440211, January.
    3. Ivan Ligardo-Herrera & Tomás Gómez-Navarro & Hannia Gonzalez-Urango, 2019. "Application of the ANP to the prioritization of project stakeholders in the context of responsible research and innovation," Central European Journal of Operations Research, Springer;Slovak Society for Operations Research;Hungarian Operational Research Society;Czech Society for Operations Research;Österr. Gesellschaft für Operations Research (ÖGOR);Slovenian Society Informatika - Section for Operational Research;Croatian Operational Research Society, vol. 27(3), pages 679-701, September.

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