Influence of Types of Managerial Decisions on Effectiveness of Activity of Trade Companies

The article justifies the statement that one of the most important tasks of a manager of an organisation is mastering the technology of main managerial decisions and their making for solving individual problems and situations. At the same time, the analysis showed that insufficient attention is paid in literature sources with respect to revelation of the essence and role of managerial decisions and selection of their most optimal type for solving production (commercial) problems. The article specifies the essence and role of managerial decisions and studies their main types and influence on effectiveness of activity of trade companies. It also reflects the practical side of construction of decision making in existing companies. The article determines that a managerial decision can be presented as the main form of the impact of the managerial system on a managed subsystem with the aim of performance of specific production (commercial) tasks and achievement of the set goals. It also justifies that a modern manager of an organisation should not only know types of managerial decisions, but also should be capable of applying them in practical activity of a company. Conclusions were made during the study that the most effective types of decisions that are applied in activity of trade companies are programmed, rational, optimal and collective (collegial) decisions with participation of highly qualified managers and specialists of a company. Managers of companies that apply mostly the above-mentioned types of managerial decisions with the use of innovation approaches (models) to development and making decisions, achieve, as a rule, high economic and social indicators of activity.