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Use Of Content Validation On Sme’S Competitiveness Instruments,Validez De Contenido De Un Instrumento De Medicion De La Competitividad De Las Pymes Vitivinicolas Del Valle De Guadalupe

Author

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  • Lino Meraz Ruiz
  • Sonia Elizabeth Maldonado Radillo

Abstract

This paper uses the model, proposed by Lawshe (1975) and modified with Tristan (2008), to perform an empirical examination of content validation of an instrument of measurement in competitiveness of small and medium size winery industry at Valle de Guadalupe, Baja California, Mexico. Structured Behavioral Interviews (SBI)were evaluated in a separate form considering all the items that the instrument contains from the evaluations of an 8 expert panels. The scale included 1) Essential, 2) Useful but not essential, and 3) No relevant, with a Content Validity Ratio (CVR) equal or bigger than 0.58. The mayor value of content validation in the items was 1.00 and the minor was 0.13. In summary, the Content Validity Index (CVI) by means of the model, modified by Lawshe, of 0.78 was considered acceptable.

Suggested Citation

  • Lino Meraz Ruiz & Sonia Elizabeth Maldonado Radillo, 2013. "Use Of Content Validation On Sme’S Competitiveness Instruments,Validez De Contenido De Un Instrumento De Medicion De La Competitividad De Las Pymes Vitivinicolas Del Valle De Guadalupe," Revista Internacional Administracion & Finanzas, The Institute for Business and Finance Research, vol. 6(6), pages 103-114.
    • Handle: RePEc:ibf:riafin:v:6:y:2013:i:6:p:103-114
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    More about this item

    Keywords

    Contents Validitation; Lawshe’s Model; Winery Industry;
    All these keywords.

    JEL classification:

    • C52 - Mathematical and Quantitative Methods - - Econometric Modeling - - - Model Evaluation, Validation, and Selection
    • L10 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - General

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