Factors Affecting the Effectiveness of Bank Management

The effectiveness of bank management is determined by the ability of bank managers to influence and achieve the realization of the interests of bank owners and planned goals, to increase the profitability and value of the bank with optimal use of resources, risk reduction and implementation of technologies. The traditional approach to assessing the effectiveness of bank management focuses on financial management and financial indicators, such as profitability, liquidity and costs. However, there is no comprehensive method for assessing the effectiveness of bank management based on considering all management components. In addition, there is a need to explore further the main factors that influence the effectiveness of bank management. In this regard, the article aims to identify and systematize the areas of effectiveness and factors that influence the effectiveness of bank management. The object of the study is the effectiveness of bank management. The subject of the study is the factors that influence the effectiveness of bank management. The study is based on the hypothesis that the effectiveness of bank management can be assessed using influencing factors. Within the framework of this approach, the work identifies 7 areas of bank management efficiency: corporate governance, strategic planning, financial management, operational management, organizational management, risk management, and the introduction of innovations and technologies. Influencing factors have been identified for each area, and their classification has been carried out based on the division into internal, external, and mixed factors. Bank managers and regulators can use the proposed approach to diagnose the level of management efficiency and identify weaknesses in the structure of bank management. The developed system of factors can serve as a basis for forming management decisions aimed at optimizing resources, reducing risks, and increasing banking institutions' profitability. The results obtained can also be used to develop training programs and methodological materials for training specialists in the field of bank management.