A Personalized Recommendation Algorithm for Semantic Classification of New Book Recommendation Services for University Libraries

With the rapid development of information technology and the Internet, it is difficult for university readers to find books of real interest or value from a large number of books by relying only on traditional retrieval-based services. This paper applies data mining technology and personalized recommendation algorithm based on semantic classification for new book recommendation service in university libraries. The personalized recommendation algorithm based on semantic classification establishes a book feature model and a reader preference model based on title keywords. The different recommendation strategies in the system framework are detailed. For the borrowing data of different colleges and departments, the improved association rule algorithm is used to mine the book association rules, and the reader’s borrowing history is matched with the association rules to generate a book recommendation list; according to the reader’s borrowing preference characteristics, the reader preference model is used as the basis. Class subdivision and then combined with the book feature model and reader preference model, the collaborative filtering recommendation algorithm and the content-based recommendation algorithm are applied to generate a book recommendation list. The active service method not only improves the service level of the university library, makes the development of the university library more comprehensive and humanized but also explores the potential information needs of readers, improves the borrowing rate of books in the collection, and maximizes the utilization rate of book resources. In the experiment of this paper, the personalized recommendation algorithm division of semantic classification is adopted. According to the division of its algorithm, the corpus is divided into 9603 training documents and 3299 test documents, with certain accuracy.