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Las decisiones básicas de la estrategia de deslocalización: qué, dónde y cómo deslocalizar

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  • Toral Pla, David

Abstract

Las decisiones que una empresa debe tomar a la hora de emprender una estrategia de deslocalización poseen una elevada importancia. En el presente trabajo se analizan las decisiones básicas a las que una empresa debe hacer frente para acometer con éxito una estrategia de deslocalización y mejorar su ventaja competitiva. Concretamente se examina la elección de las actividades a deslocalizar, la elección del país de destino y la elección del modo de deslocalización. Una combinación adecuada de estas tres decisiones conjuntamente facilitará el éxito de una estrategia de deslocalización.

Suggested Citation

  • Toral Pla, David, 2008. "Las decisiones básicas de la estrategia de deslocalización: qué, dónde y cómo deslocalizar," Gestión Joven "Revista de la Agrupación Joven Iberoamericana de Contabilidad y Administración de Empresas". Young Management "Journal of the Young Iberomerican Group of Accounting and Business Adminis, Asociación Española de Contabilidad y Administración de Empresas (AECA). Spanish Accounting and Business Administration Association., issue 2, November.
  • Handle: RePEc:ges:articl:2008-10:26-35
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    Keywords

    deslocalización; joint venture.;

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